YES, we were kickass today!
This video has been made by one of my colleagues Felipe Cirino, a copy writer at Media contacts, Brazil, for Oxfam GB as part of the YouTube Cannes Young Lions Ad Contest.
The video stands out from the rest and I hope all of you vote for it :)
I havent really been on a bicycle for a decade now (except for a one time stint two years ago).. remembering, how I enjoyed the daily ride to school with friends and exploring the city in the evening…
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On my last stint, I thought I would seriously switch to a cycle for my travel and also rented one for a few days to see if I could go through with the idea.. sadly, the pollution in Hyderabad was too much and one can hardly breathe after15-20 minutes on the road.. at least I could not.
Now, Im in Mumbai and seeing the super charged cycling group at Cyclist.in.. I am really tempted to give it another shot… love to take it up again.. if not for work everyday.. then at least a few morning and weekend rides…
